A bridge between generations

This Warby Parker’s mock campaign dives deeper into the transcontinental community of Warby Parker. Children younger than 10 years old and adults older than 55 years old struggle with finding eyewear that is stylish, versatile, yet efficient. This campaign explores expanding the direct-to-community approach by showcasing how Warby Parker glasses are timeless. This campaign aims to promote connection that bridges people of all ages together for accessibility.

services:
01 - campaign art direction
02 - Catalog + layout design
03 - photography + director
04 - production
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