"Taking Space"

In this Gucci (SPEC) campaign, we explore a Black woman’s presence in a space historically coded as white, wealthy, and exclusive. Through luxury, poise, and an unflinching gaze, the work challenges ideas of who is seen as belonging. Set against refined interiors and quiet opulence, it is not about aspiration or permission, but reclamation: she is here, she belongs, and she has nothing to justify.

Services:
01 production
02 photography
03 Director/directing 
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Beats by Dre Campaign - Rickea Jackson

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Keegan McCarty Branding